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Simply Tastly, UM Belgrade
The Coca-Cola Company
Coca-Cola Simply Tastly App:
During a 3 month campaign we achieved amazing results and brought 76.000 downloads to Coca-Cola’s mobile app Tastly, but also quick family meal ideas to busy mums.AWARDS:
Top 25 campaigns at BalCannes, Weekend Media festival Rovinj 2016
Best Mobile at IAB MIXXA Serbia 2016
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Simply Tastly, UM Belgrade
The Coca-Cola Company
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Fanta & Yasserstain, UM Belgrade
The Coca-Cola Company
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Fanta & Yasserstain, UM Belgrade
The Coca-Cola Company
Play for teens today means something different than it did 20 years ago. Today it means online games, chatting, instant messaging, YouTubers, videos, photos…. Fanta is a part of their everyday ‘play’ time and Fanta is friends with the coolest YouTube crew Yasserstain, Fanta is one of the cool teens!
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Superseniors, UM Zagreb
Zajednički put, Slagalica
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Superseniors, UM Zagreb
Zajednički put, Slagalica
With no budget, our task was to raise awareness of charity foundations Zajednicki put and Slagalica, and of an ongoing aging population issue in Croatia. Our objective was to educate the public about the need for reintegrating the elderly into everyday life in Croatia, and to bring new members and volunteers to the Foundations.
AWARDS:
Top 25 campaigns at BalCannes, Weekend Media festival Rovinj 2016
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BMW X1 sDrive, UM Zagreb
BMW
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BMW X1 sDrive, UM Zagreb
BMW
In challenging economic circumstances where price matters the most, we had to drive sales and invite target for a test drive. We exceeded all the expectations.
822% higher number of test drives vs. expected, and three times more vehicles sold than planned.
AWARDS:
IAB MIXX 2015 Croatia, Best Media Strategy
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Shake & Take App, UM Zagreb
The Coca-Cola Company
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Shake & Take App, UM Zagreb
The Coca-Cola Company
Coca-Cola wanted to engage with teens with a fun mobile app. To convince the teens we had to speak their language and be where they are, across digital media. The result was amazing, 30% more downloads than planned!
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Radosnica, UM Skopje
Becutan
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Radosnica, UM Skopje
Becutan
For Becutan, a 20-something old baby brand, we created an online baby memories book “Radosnica”, for the new generation of mums. We all know how they love and adore their babies and share everything and anything on social media today, from ultrasounds, to first baths, vacations, first steps, first solid foods. Their endless love and pride deserves a place where all their memories are collected and shared.
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Superstay Better Skin, UM Sofia
Maybelline
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Superstay Better Skin, UM Sofia
Maybelline
For the launch of a new Maybelline foundation in Bulgaria, we selected 6 Bulgarian everyday women with different lifestyles to be the ambassadors and spread the word across all media channels. They were the heroes of the launch, proving that Maybelline understands all ladies and their individualities.
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Share a Coke, UM Belgrade
The Coca-Cola Company
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Share a Coke, UM Belgrade
The Coca-Cola Company
During the summer, Coca-Cola launched personalized cans and we decided to transform teens’ summer into one they will remember – give them cans they can share, or surprise their friends with custom made cans and have the best summer ever! Serbian teens were among top European teens in activities they shared and created with Coke!
AWARDS:
Festival of media trends SEMPL 2013, Portoroz, Slovenia
“Grand Sempler”
“Golden Sempler” strategic use of media mix
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